Social Media Management

CLIENT WORK

Idea Peddler

Full Service PR & Advertising Agency

Role: Social Media | Social Content, Ideation + Strategy

  • Created and edited short-form video and graphics for Instagram, TikTok, and LinkedIn

  • Developed content pillars and platform-specific recommendations

  • Identified trends and executed on-brand content

Impact:

  • Increased engagement, especially on culture-driven content

  • Strengthened cross-platform content strategy and consistency

Glenn Ball

(Dancer with 400k+ followers across platforms)

Role: Social Media Management + Brand Partnerships

  • Managed Instagram and TikTok content (ideation, filming, editing)

  • Led brand outreach and handled partnership negotiations

  • Tracked performance and optimized content strategy

Impact:

  • Drove audience growth and conversions to paid content and merchandise

  • Secured brand partnerships through strategic outreach

AIC Industrial

Private Equity Company

Role: LinkedIn Strategy + Content Development

  • Developed post copy and designed branded graphics

  • Delivered a full content strategy for internal implementation

  • Built a multi-week LinkedIn content calendar aligned with brand positioning

Impact:

  • Increased engagement and visibility among investors and industry professionals

Chi Omega Alpha Zeta

Sorority at Texas State University with 150+ members

Role: Instagram Content Strategy + Execution

  • Planned and scheduled Instagram content to support recruitment marketing

  • Created storytelling-driven posts highlighting chapter culture and member experience

  • Managed real-time posting and rapid turnaround during events and recruitment periods

Impact:

  • Increased follower growth and inbound recruitment inquiries

  • Contributed to a highly successful recruitment cycle with more top-choice selections